Every time someone Googles you, views your LinkedIn profile, or pulls your bio before a meeting — that image speaks first. Jeremy Bustin has spent a decade making sure it says the right thing.
The images on the left are what these clients had been circulating — sometimes for years. Flat lighting, dated backdrops, the frozen-in-time quality that accumulates slowly until someone points it out. The images on the right are from their session here. Same person. Different light. A decade's worth of difference, visible in an afternoon.






The overwhelming majority of professional headshots — including expensive ones — are shot with traditional strobe lighting. It's the industry standard, has been for decades, and it produces a recognizable result: competent, flat, and quietly unflattering in a way that only becomes obvious when you see the alternative.
The lighting used in these sessions is a different discipline entirely. It's technically demanding, used by fewer than 1% of working photographers, and it was developed by a specific, small group of people. Jeremy trained under the photographer who created it — one of a handful of associate photographers in the Southeast personally endorsed to use this technique. The before/afters above are what it produces.
The photographer who developed this style is based in New York, works with Fortune 500 CEOs, athletes, and entertainers, and charges $3,000 for a session that produces one image. That price reflects what this level of work is worth. Jeremy's rates are considerably more accessible.
Clients come in knowing what they want. These are their assessments of what they got.
Chief of Staff
Commercial Consulting Firm
Matt
Executive Client
Jamir
Returning Client
Fox World Travel
Corporate Event Client
Shuler
Executive Client
The session is relaxed by design. Your favorite drink is waiting when you arrive. Faith Brooks handles hair and makeup. What follows is a conversation that happens to produce images — not a photo shoot you have to survive.
Before you arrive, you'll receive detailed guidance on wardrobe, what to bring, and how to prepare. The prep guide covers everything — colors, patterns, what photographs well and what doesn't. You walk in ready.
Multiple wardrobe changes. Multiple setups. No clock watching. The direction you receive comes from someone who coaches executives on presence and perception professionally. It feels less like a photo shoot than a conversation that happens to produce images.
At the end of your session, Jeremy walks you through the full gallery and helps you identify the images that will work hardest for your specific context. You select before you leave. No waiting two weeks to see if you like anything.
Professionally retouched. Formatted correctly for LinkedIn, websites, press kits, and print. Delivered promptly. Ready to replace whatever you've been using.

Jeremy didn't come to headshot photography through a camera. He came through a conference room at GE, where he hired a headshot photographer for an executive team shoot — and watched it go sideways. Good photographer. Great images. Half the executives missed it. The ones who showed up came back with flat lighting that didn't reflect how they actually carried themselves in a room.
He understood the problem firsthand, because managing how senior leaders are perceived was already his job. So he learned to solve it himself. Over the next decade — through a communications career that moved from GE to Microsoft, where he still works — he developed a headshot practice built entirely around one type of client: the senior professional who needs to look the part online.
Ten years in. Three thousand sessions. The two tracks never stopped running in parallel, and that's precisely what makes one better at the other.
Most photographers know how to make you look good. This is about knowing what you need to communicate — and then making you look like someone who communicates it. Jeremy directs executives toward authentic, effective images the same way he advises them on messaging: by understanding the audience before the session begins.

The studio occupies the entire lower level of a private residence in North Buckhead — purpose-built for this work, used for nothing else. There's no lobby, no waiting room, no other clients. You arrive, the session begins, and for the next two hours the space is entirely yours.
That's not a compromise. It's what makes the experience what it is. Your favorite drink is waiting. Faith Brooks — hair and makeup artist to Hollywood celebrities and music superstars — is there to make sure you look like yourself on your very best day. The equipment is set and the lighting is calibrated. There's nowhere else to be and nothing else happening.
Inside the perimeter in Atlanta's North Buckhead district — a straightforward drive from Midtown, Brookhaven, Sandy Springs, Roswell, and Downtown.
2313 Address,
Atlanta GA 30034
By appointment only
(757) 897-9999
jeremy@jeremybustin.com
View pricing, check availability, and book your session. Most clients leave with more images than they planned to.